Global Certificate in Digital Advertising & Legal Risk
-- viewing nowThe Global Certificate in Digital Advertising & Legal Risk is a comprehensive course that equips learners with essential skills for career advancement in the digital advertising industry. This course is crucial in a time when businesses increasingly rely on digital advertising to reach customers, and legal risks abound in this complex field.
3,878+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Digital Advertising Fundamentals: Understanding the basics of digital advertising, including display, search, social media, and mobile ads.
• Programmatic Advertising: Learning about the automation of digital advertising, including real-time bidding, data management platforms, and demand-side platforms.
• Legal Aspects of Digital Advertising: Exploring legal risks in digital advertising, including privacy laws, intellectual property rights, and truth in advertising.
• Digital Advertising Metrics: Understanding key performance indicators (KPIs) in digital advertising, including click-through rates, conversion rates, and return on investment (ROI).
• Cross-platform Advertising: Learning about advertising on multiple platforms, including web, mobile, and connected TV.
• Behavioral Targeting: Understanding how to use data to target ads to specific audiences based on their behaviors and interests.
• Digital Advertising Regulations: Exploring regulations that govern digital advertising, including the Federal Trade Commission (FTC) guidelines and the European Union's General Data Protection Regulation (GDPR).
• Ad Fraud Prevention: Learning about measures to prevent ad fraud, including viewability, brand safety, and traffic quality.
• Digital Advertising Ethics: Understanding ethical considerations in digital advertising, including transparency, privacy, and data security.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate