Professional Certificate in Social Media: Listening & Monitoring
-- ViewingNowThe Professional Certificate in Social Media: Listening & Monitoring is a comprehensive course that equips learners with essential skills for career advancement in the ever-evolving social media landscape. This program emphasizes the importance of social listening and monitoring, teaching learners how to track and analyze social media conversations to understand their audience, monitor brand health, and identify potential crises.
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⢠Social Media Listening Foundations
⢠Importance of Social Media Monitoring
⢠Setting Up Social Media Monitoring Tools
⢠Social Media Data Analysis Basics
⢠Identifying Key Social Media Metrics
⢠Social Media Crisis Management
⢠Brand Reputation Management on Social Media
⢠Social Media Audience Segmentation & Targeting
⢠Social Media Trends & Competitor Analysis
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